Define Your Eyes, All Day, Every Day! 🌟Unleash your inner artist with the e.l.f. Waterproof Eyeliner Pen, designed for effortless precision and intense black color. This eyeliner glides on smooth,...

Make Every Line Count ✨Achieve flawless, bold lines that stay put all day with the e.l.f. Waterproof Eyeliner Pen! This ultra-precise, smudge-resistant liner glides on effortlessly, delivering intense black color...

Shape, Define & Slay All Day ✨Get brows that wow with the e.l.f. Dual-Ended Precision Eyebrow Pencil! This 2-in-1 must-have features an ultra-fine precision tip for natural, hair-like strokes on...

Frame Your Face with Flawless Brows! ✨Shape, define, and perfect your brows with the e.l.f. Instant Lift Brow Pencil ! This dual-ended essential features a precise, creamy pencil for natural-looking...

Stay Bold, Stay Smudge-Free ✨Line it, define it, and never worry about touch-ups with the e.l.f. No Budge Retractable Eyeliner! This creamy, ultra-pigmented formula glides on smoothly for precise, bold...

Flawless Brows, Every Time! ✨Shape, define, and lock in your perfect brows with the e.l.f. Shape & Stay Wax Pencil! This clear, mess-free formula tames unruly hairs and keeps your...

Flawless Coverage That Lasts All Day ✨Say goodbye to blemishes, dark circles, and imperfections with the e.l.f. 16HR Camo Concealer! This full-coverage, crease-resistant formula stays put for up to 16...

The e.l.f. Mad for Matte Eyeshadow Palette in Jewel Pop contains 10 brilliant matte, easy to blend jewel eyeshadows. Create endless jewel tone eyeshadow looks! The jewel pop eyeshadow palette...

Have you ever dreamed of your perfect neutral palette? Your wish is our command! Meet The New Classics. This 18-pan palette contains a curated selection of essential matte, satin, and...